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16 Nov 2012 | by Staff
had created one of the great brand marketing coups of the 21st century, garnering worldwide publicity ...
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What's in store for 2013?
11 Jan 2013 | by John Owens and Kate Magee
represented a culmination of years of comms strategising for some, and a quick hit of publicity for others ...
Virgin Media reaches one million TiVo customers as revenues rise 4.2%
24 Jul 2012 | by Sarah Shearman
subscribers. In a typical Virgin publicity move, the one-millionth customer had their TiVo box installed ...
Brand barometer: Foot Locker's latest viral campaign reviewed
31 May 2012
course, means more publicity for the brand. Its length is another plus. At just 30 seconds, by the ...
Profiling the young and active in Britain
20 Apr 2012 | by Kantar Media
after publicity around his infidelity scandal spread. Similarly, in 2010, before the scandal broke ...
Arif Durrani: Is marketing at a crossroads?
14 Mar 2012 | by Arif Durrani
, will be one Mark Zuckerberg hopes doesn t receive too much publicity. However, even Lindstrom in his ...
Design Leagues 2011
12 Aug 2011 | by Kim Benjamin
policy focused on addressing the issue. The storm of publicity surrounding Mattel's choice of ...
Apple usurps Google as most valuable global brand
09 May 2011 | by Ed Owen
off negative publicity lingering from the film 'Supersize Me' and improves its stores and menu. All ...
Brits and their bank holidays
17 Mar 2011 | by Phil Charter
publicity around the marriage will create a halo effect that will boost Britain s national identity and ...
Deepwater Horizon fiasco not over for BP
01 Feb 2011 | by Ed Owen
tripled spend to deal with the poor publicity. ...
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