Search results for "publicity"

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Danny Rogers: Reasons for cheer in a year of two halves

15 Dec 2011 | by Danny Rogers

what he calls 'editorial publicity' and many networks continue to thrive on the international stage ...

Anthony Hilton: Is social media tracking worth it?

20 Oct 2011 | by Anthony Hilton

publicity and seem tempted to engage with every blogger. But if they do, they are not going to win the ...

Think BR: Celebrity endorsement - a worthwhile investment?

04 Oct 2011 | by Roderick Dadak

media publicity can rock the brand boat. Some celebrities have the potential to cause much more ...

On the Campaign Couch...with JB

08 Sep 2011 | by Jeremy Bullmore

's called, imaginatively, Exposure Unlimited. Naturally, you plan your launch publicity on the basis of ...

Ian Monk: Pantomime season has arrived early

01 Sep 2011 | by Ian Monk

Clifford to handle her publicity added another layer of guaranteed tabloid interest. One prominent and ...

On the Campaign Couch with JB

08 Jul 2011 | by Jeremy Bullmore

response if you rely entirely on self-generated publicity. "I see this agency speaks very well of itself ...

Opinion: The Marketing Society Forum - Will it benefit BP to remind consumers of the anniversary of the Gulf oil spill?

05 May 2011 | by Staff

negative publicity. I think consumers will regard the acknowledgement positively, even if they still ...

Anthony Hilton: Side with bankers at your own risk

14 Apr 2011 | by Anthony Hilton

pitch into the banking issue could backfire. Tactically it might make sense to get a bit of publicity ...

Danny Rogers: Time to safeguard the reputation of PR

17 Mar 2011

publicity is not confined to Bell Pottinger. On Channel 4's 10 O'Clock Live show last Thursday, presenter ...

Alex Aiken: Oliver Letwin's comments on nudge unit are 'dispiriting'

09 Mar 2011 | by Alex Aiken

Code of Conduct on local authority publicity explicitly empowers councils to undertake this sort of ...

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