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Paid-for search can be used to counter adverse publicity

17 Nov 2009 | by Sue Unerman

. It is possible to use paid-for search as a way of reacting quickly to any adverse publicity a brand ...

Ridley relishes New York's cultural offer

03 Nov 2009 | by Staff

call from Eric Newnham, then head of Poster Publicity, who wanted to know what it would take for me to ...

Model duo do encore for Npower

02 Sep 2009 | by Staff

, suggesting that the company is becoming a more favoured brand, regardless of negative publicity. By ...

Lund heralds a new era for the COI

11 Aug 2009 | by Arif Durrani

2004 from Portland Outdoor - which later merged with Poster Publicity to become Kinetic - when the ...

Segrue quits Kinetic global chief client officer role

29 Jul 2009 | by Maisie McCabe

As managing director of Poster Publicity, Segrue was one of the founders of Kinetic when it ...

Carat wins ESPN's UK media brief

16 Jul 2009 | by Tristan O'Carroll

publicity work will be handled by The Promotions and Publicity Factory. An ESPN spokesman said: "The ...

Sex ad was not only risque, it risked the industry's reputation

03 Mar 2009 | by Tess Alps

cynically, knowing it would create some outrage and, with it, some free publicity. What was Titan thinking ...

 

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