MARKETING FOCUS: Looking back on ’96
19 Dec 1996 | by JAMES CURTIS AND KAREN DEMPSEY
been pleased with all the coverage, which generated pounds 5m of publicity from an investment of ...
HelpAd, marketing s answer to Live Aid, launched to the trade in July last year in a blaze of publicity ...
been pleased with all the coverage, which generated pounds 5m of publicity from an investment of ...
. Entrants were shortlisted before the main thrust for publicity for the event began in July. The 30 ...
before Christmas and will head up press and publicity operations at BBC Worldwide early in the new year ...
charities. The recent bad publicity Shell has been receiving regarding, first Brent Spar and then ...
Sophie Rhys-Jones returns to PR agency life in a blaze of publicity as a consultant to Hollander Public ...
s most powerful weapons are peer pressure and the threat of adverse publicity. This may well deter ...
firms are changing, but some still think it s producing brochures and publicity material ...
these two desires. ..HL.- PRW # 06:12:96 CAMPAIGNS: AUCTION PUBLICITY; Success for sale of the ...
number with the gen on Mr Pratt while company spokespeople proclaimed honestly, this isn t a publicity ...