LEADER: Potter proves to be a wizard of publicity
18 Jul 2007 | by Danny Rogers
upshot was millions of pounds of publicity, the main message being that consumers should flock to Asda ...
The average local authority spends almost £1 million a year on publicity - over double the amount...biggest spender, with a 10 million bill for publicity. Birmingham is one of eight local authorities ...
upshot was millions of pounds of publicity, the main message being that consumers should flock to Asda ...
The Fragrance Forum, the perfume industry trade body, is rolling out a range of publicity material