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The five rules of social media management

through customer care, market research and public relations. Brands are finally moving on from the ...

MARKETING SOCIETY AWARDS for EXCELLENCE 2012: Young marketer of the year

Wolfe for public relations. Within three months, she had formed a strong team to support her. Through ...

Revolution: Social Media - ROI: Like it or lump it

. 'We've been able to apply it to every form of digital, be that search, social media or public relations ...

Sustainability: The search for a clearer footprint

is just for public relations.' While more companies are revealing their emissions, they are ...

Martha Lane Fox: Why brands have a crucial role in Race Online 2012

free public relations services to promote the campaign. Campaign creative was developed by VCCP ...

Brands begin to dance to the tune of social media

brief has become a multipurpose, trouble-shooting job, dragging customer services and public relations ...

There's no denying diversity

an increasingly global market, and public relations has an essential role to play in achieving this....with specialist diversity public relations and advertising agencies to plan and execute sophisticated ...

The public relations fairytale

Public relations has long been the Cinderella of the marketing mix, working hard behind the scenes ...

A taste for fusion marketing

. Public relations is the ingredient that makes everything work. It s the yeast that makes things rise, the ...

 

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