to remove filtersPUBLIC RELATIONS: How to measure the effectiveness of PR - The PR industry believes it has created
14 Dec 2000 | by MARY COWLETT
Institute of Public Relations (IPR) and the Public Relations Consultants Association (PRCA) - there has long ...
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CAMPAIGN-I: Spotlight on: British Airways. BA's use of the internet points the way for other dotcom ads. BA seems reluctant to talk about its successful online ads. Why?
15 Dec 2000 | by ALASDAIR REID
rediscovering its knack for public relations own goals. Or was some sort of announcement about to cloud the ...
Interpublic buys Deutsch
01 Dec 2000 | by Camilla Palmer
(DirectDeutsch), public relations and event marketing (Deutsch PR/Promotions), online communications (iDeutsch ...
AGENCY 2001: Top 20 public relations agencies - PR firms keep on the takeover trail. Mergers and
30 Nov 2000 | by KEN GOFTON
in public relations this year has been the continuing flood of mergers, takeovers and ...
ANALYSIS: Crunch time for BBC marketing - A decision on the BBC agency roster is imminent, and as the hunt goes on for a marketing chief, Harriet Marsh reports on its uncertain state
30 Nov 2000 | by HARRIET MARSH
500. This includes about 70 marketers and all those working in public relations, audience research and ...
CLOSE-UP: LIVE ISSUE/CHIME COMMUNICATIONS - Chime's triple acquisition fits 'super niche' plan. 'Benign ownership' is vital to Chime's ongoing growth, Margaret Patrick explains
24 Nov 2000 | by MARGARET PATRICK
between advertising and public relations. It also includes AMD, the UK s largest property marketing agency ...
BORDER LINES: Ogilvy names Asian tech head
17 Nov 2000
SINGAPORE: Ogilvy Public Relations has named Michael Rose as head of the agency's Asian technology...SINGAPORE: Ogilvy Public Relations has named Michael Rose as head of the agency's Asian technology ...
HHCL signs McIlrath and Harding for new venture
17 Nov 2000
& Partners and the public relations agency The Quentin Bell Organisation. News, p5. ...
BBC names Osman head of communications
15 Nov 2000 | by Claire Billings
been promoted to head of publicity; the recently appointed Andrew Whyte, head of corporate and public ...
Speculation mounts over Chime QBO bid
10 Nov 2000 | by DAVID MCCORMACK and HOLLY WILLIAMS
offering which at the moment consists of Green Moon which was rebranded as Bell Pottinger Public Relations ...
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