Should agencies work in client rather than media teams?
01 Apr 2008 | by Media Week
marketing, BSkyB The last thing a client needs is more specialists pitching their wares. What they need is ...
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Media is paying too high a price for cheap advertising
20 May 2008 | by Colin Grimshaw
discounts, client service and pitching costs to be debated honestly in an open forum. It wouldn t have been ...
Thin line between success and failure at awards
30 Oct 2007 | by Steve Barrett
add requisite gravitas. Then, like pitching for new business, it s down to small details and gut ...
Staff have to be encouraged, nurtured and developed
18 Sep 2007 | by Steve Barrett
radar of students before they have graduated and it needs to be pitching its case to the brightest of ...
Principles are worthy, but the realities are brutal
13 Mar 2007 | by Steve Barrett
The battle lines around pitching for new business, or retaining an existing account, have long been...Purchasing Supply, was set up 12 months ago to formalise pitching practices and protect agencies from the ...
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