Que sera sera is a saner response to forecast madness
13 Dec 2001
twopennyworth, Media Planning Group says next year will see a negative outturn of 1%, writes Dominic Mills .
The news that French media giant Vivendi Universal has paid 10.3bn ( 7bn) for the entertainment...field with the other US-based global media giants, such as News Corporation, Viacom and Disney, after it ...
twopennyworth, Media Planning Group says next year will see a negative outturn of 1%, writes Dominic Mills .
successor to Gerald Levin, the internet and media behemoth's CEO, a move that has sent shockwaves through...The appointment has stunned the US media sector, not least because he is black. One newspaper ...
and sidewalk stencils. Nearly all forms of media and entertainment, from television sitcoms to news ...
There's a parallel with what's going on in the media buying world. It's a trend that's been ...
with Beasts is going to be one of the media events of the year -- and Kellogg is smart enough to see ...
the old rule books, break away from the narrow way we do things (abandon the media hierarchy for a ...
's higher offer), and therefore emerged financially unscathed. But its aim of building a credible media ...
buy media buying group Tempus, despite having received an overwhelming vote in favour of the deal from ...
. Second, leading agency and media owner figures, especially the ones who have hitherto never given the ...