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Direct Agency of the Year: OgilvyOne

13 Dec 2012

small-budget projects can be hugely successful with the right creative use of digital and social media. Results ...

Think BR: How mobile CRM connects brands with the always on consumer

12 Dec 2012 | by Gavin Wheeler

happening via mobile than any other device, social media is a powerful way to encourage comment and sharing ...

#aoty12: Direct Agency of the Year - Best of the Rest

11 Dec 2012 | by Matthew Chapman

eCRM with social media. Notable work included a new Rolls-Royce Motor Cars website, which brought a ...

Who's responding to Britain's direct mail?

10 Dec 2012 | by Alice Dunn

, Kantar Media....consumers at their doorstep. New insight from Kantar Media s TGI survey reveals eight million British ...

Boots' Elizabeth Fagan on juggling a change in creative strategy for Christmas

07 Dec 2012 | by Matthew Chapman

competition. Fagan takes a blase approach to negative sentiment on social media because she believes the ...

OgilvyOne sweeps board at DMA Awards

05 Dec 2012 | by Daniel Farey-Jones

paid for Kern Sohn OgilvyOne UK Best use of social media for brand building Kern ...

Think BR: When acronyms get in the way of valuable relationships

23 Nov 2012 | by Oliver Spalding

business processes, workflows and implementations. Instead of seeing the potential of converged media ...

Lord Sugar committed to 'no-brainer' Amscreen

15 Nov 2012

Media buyers and outdoor agencies are not seeing the value of the digital screen network, its..., Sugar wants to talk about digital outdoor media and why his son has not been able to flog advertising on ...

Who will win the tablet ad wars this Christmas?

15 Nov 2012

global media spend believed to be pushing the 1 billion mark. Research from Kantar shows that one in ...

Power 100 Next Generation: Tomas Walker, acquisition communications and customer experience manager, EDF

13 Nov 2012 | by Suzy Bashford

activity and the campaign performed far beyond expectations, particularly with regard to the social media ...

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