to remove filtersAegis to pay up to $50m for US digital marketing shop
22 Dec 2004 | by Staff,
to performance-related targets. IProspect will become part of Aegis Group's digital media network ...
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Merry Christmas and a prosperous New Year
23 Dec 2004 | by Staff,
LONDON - MindShare has won Unilever's £680m pan-European media buying account, following a lengthy pitch ...
Review of 2004 - 10 biggest marketing moments
22 Dec 2004
important lessons for the media industry. They show the value of being fresh: the internet generation wants ...
Carat awarded £3.5m Allied Carpets UK media account
22 Dec 2004 | by Sam Matthews,
LONDON – Aegis-owned media agency Carat has been awarded the £3.5m UK planning and buying business...Carat to develop creative and innovative media strategies to drive its brand." Allied Carpets ended ...
TV ads up as C4, Five and multichannel boost audiences
22 Dec 2004 | by Sam Matthews,
as audiences grew, according to Starcom's media market report.
Brand Health Check: Evening Standard
22 Dec 2004 | by James Curtis
the Standard brand. Media buyers voice concerns that Standard Lite will take the Evening Standard ...
The 10 Best TV Ads of 2004
22 Dec 2004
. Directors: Smith & Foulkes. Production company: Nexus Productions. Media planning: Naked Communications ...
Aegis' media networks to deliver further growth in 2005
22 Dec 2004 | by Sam Matthews,
Group, said: "Our media businesses are winning significantly more than their share of new business and ...
Starbucks website to celebrate 20 years of Xmas blend
22 Dec 2004 | by Staff,
site is part of a move to bring the web into the Starbucks brand-building media mix and follows the ...
The 10 Pitches from Hell 2004
22 Dec 2004
Commission - Having spent an enormous £100,000 above the line in 2003 (according to Nielsen Media Research ...
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