to remove filtersGillette develops debut direct work
19 Dec 2002 | by Mark Kleinman,
. The DM appointment follows the decision in October to pool Gillette's global media account into ...
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Vauxhall shifts to media-neutral stance
19 Dec 2002 | by Mark Kleinman,
LONDON - Vauxhall is taking a bow to media neutrality with the restructuring of its marketing...will ensure effective use of all marketing budgets, regardless of media selection," said Barrett ...
OPINION: Irish broadcasting revolution is good example for BBC charter
19 Dec 2002 | by RAYMOND SNODDY, media editor of The Times
Until now Terry Wogan has been the most famous product of the Irish broadcasting system, with fellow broadcaster Gay Byrne following behind in his wake.
MEDIA CHOICE: Christmas TV
19 Dec 2002 | by MARK PRIESTLEY, Broadcast account manager, Carat
With a prodigal return in Coronation Street, Midsomer Murders scheduled against BBC's EastEnders and a new, and 'final', episode of Only Fools and Horses on BBC One on Christmas Day, ITV may argue it is not the case, but it appears to have accepted the inevitable and conceded the Christmas ratings war...
MEDIA BRIEFS: Appointment at USP Radio Projects
19 Dec 2002
USP Radio Projects has appointed former Martini Rossi marketer Paul Brewer as its managing director. Brewer joins from below-the-line agency Brewer Blackler, which he ran, and replaces Rob Jones, who becomes chairman. USP Radio Projects specialises in promotions, radio advertising, sponsorship and...
MEDIA BRIEFS: Pearson pessimistic over advertising recovery
19 Dec 2002
Pearson, publisher of the Financial Times, remains pessimistic about the prospect of an advertising recovery at the paper next year. In a trading update issued on Friday, it warned that full-year profits for the FT Group, which includes business magazines such as Investors Chronicle, will be down 20%...
Ministry of Sound chief of media exits in rejig
19 Dec 2002 | by TANIA MASON
The Ministry of Sound's chief executive of media, Rebecca Miskin, has left the nightclub and...brand group' encompassing all of its non-music services, such as media, travel and the eponymous ...
DIRECT BRIEFS: Rivals Digital Media relaunches two sites
19 Dec 2002
Rivals Digital Media is relaunching its two e-commerce sites, Football365Shop and WorldRugbyShop in
MEDIA: Kellogg backs Capital with Corn Flakes deal
19 Dec 2002 | by POPPY BRECH
Kellogg and media owners. Earlier this year Kellogg linked with Cartoon Network in a deal that saw ...
MEDIA: C4 launches last campaign for Friends
19 Dec 2002 | by POPPY BRECH
Channel 4 has devised a campaign to publicise what is widely expected to be the final series of its top-rating sitcom Friends.
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