to remove filtersMarketing gears up to unveil Agency of the Year 2012 winners
07 Dec 2012 | by Gemma Charles
Firefish Hall Partners Incite Mesh Planning Millward Brown Media Carat Manning Gottlieb OMD ...
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PeerIndex to offer 'authentic word-of-mouth at scale'
27 Feb 2013 | by Nicola Clark
Key consumer influencers on social media platforms will be rewarded with discounts. The launch ...
Marketing unveils its Agency of the Year 2012 shortlists
21 Nov 2012 | by Gemma Charles
Brainjuicer Firefish Hall Partners Incite Mesh Planning Millward Brown Media Carat Manning ...
Field marketing: coping with the data deluge
16 Nov 2012 | by Rob McLuhan
everything we do,' says Nick King, market research director at Trader Media Group. 'It tells our marketing ...
No substitute for on-the-ground insight
21 Sep 2012 | by David Benady
traditional media. Experiential field marketing can include the distribution of free samples or promoting a ...
Think BR: The key to a brand experience of Olympic proportions
24 Jul 2012 | by Daniel Todaro
social media guidelines for athletes, there are now the 250-plus, intimidatingly-titled brand enforcers ...
Field Marketing: Innovation ensures success
27 Jun 2012 | by Suzy Bashford
content from consumers that can be used in social media campaigns. Both these major trends mean that ...
McDonald's wins Grand Prix at Marketing Society Awards for Excellence 2012
12 Jun 2012 | by Alex Brownsell
Bepanthen (Agency: JWT London) SOCIAL MEDIA MARKETING Winner Dr Pepper (Agency: Zone ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
media marketing for its Lynx Excite campaign. ASOS, British Gas, McDonald s and John Lewis have ...
Sainsbury's and DCMS chiefs launch 2012 School Games
10 Jan 2012 | by Sarah Johnson, Ben Hall and Georgina Brazier
Chief executive King and the secretary of state for culture, Olympics, media and sport, appeared ...
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