to remove filtersINTANGIBLE DESIRES (AND HOW TO EXPLOIT THEM)
13 Nov 2003 | by Jane Simms
company such as John Lewis is trusted by its customers to provide impartial advice on any purchase they ...
Search results for "john lewis"
ANALYSIS: Toy market turns to education
18 Dec 2003 | by Ben Carter
general department stores and toy shops are cashing in on the seasonal period. John Lewis estimates that ...
MARKETING MIX: Pen portrait - Julian Calderara, Burkitt DDB
06 Nov 2003
, he is account director for John Lewis, The Natural History Museum and Center Parcs.
OPINION: Marketing Society - A shopping bag says more than an address can
30 Oct 2003 | by Jeremy Nicholds, senior vice-president, key customer management, MasterCard Europe, and a member of The Marketing Society
other countries in Europe, are experiencing in our demographic make-up. Luke Mayhew, from John Lewis ...
TOP AGENCIES 2003: Sponsor's statement - Online marketing sank with the dotcoms ... or did it?
30 Oct 2003 | by Adrian Moss
185m of sales in the past 12 months for dealgroupmedia clients, including John Lewis Direct, the AA ...
OPINION: Marketing Society - Get the offering right then think about marketing
16 Oct 2003 | by Luke Mayhew, managing director of John Lewis and a member of The Marketing Society
growth. There is no doubt that change in the sector, and for John Lewis, was long overdue. A visit, say ...
John Lewis launches nationwide TV campaign
11 Sep 2003
John Lewis highlights the breadth of its offering in its first nationwide TV campaign, breaking
BRANDING BRIEF: Peter Jones refurbishes haberdashery dept
11 Sep 2003
Peter Jones, the Sloane Square department store that is part of the John Lewis Partnership, has
Austin Reed picks AIS for rebrand
11 Sep 2003 | by Ben Bold
It has also appointed a head of marketing following the departure of Andrew Woodward to John Lewis ...
ANALYSIS: Speed is critical for high-street retailers
28 Aug 2003 | by Daniel Rogers
Managing director, John Lewis Alison Richards Managing director, The Pier Ann Gordon Trading director ...
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