to remove filtersAs J&J appoints a former salesman as its CEO, are sales people likely to trump marketers for the top job? The Marketing Society Forum
23 Mar 2012
. NO - CRAIG INGLIS, MARKETING DIRECTOR, JOHN LEWIS I'm not sure appointing a former salesman as ...
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The Power Book's Top 5 PR campaigns of 2011
29 Mar 2012 | by Kate Magee and John Owens
talking. It used social media to its best and the end result was compelling,' says John Lewis' head of ...
Daily Diary - Picture Gallery: British Arrows Awards
22 Mar 2012
collected the Chairman Award 2012 and John Lewis won the commerical of the year for 'The Long Wait' Campaign ...
Furniture retail and DIY brands switch from price-led to emotive ad strategy
22 Mar 2012 | by Alex Brownsell
that more than 40% of consumers expressed trust in retailers such as John Lewis and IKEA, while ...
Class of 2012
22 Mar 2012
" for John Lewis, and he also produced the Holly Vallance spot for Foster's Gold. Craigie joined Adam ...
Adam & Eve's John Lewis ad triumphs at British Arrows
22 Mar 2012 | by Ian Darby
Adam & Eve's "the long wait" commercial for John Lewis swept the board at last night's British
Media 360 chair talks to Media Week
21 Mar 2012 | by Ben Hall
Airways; Craig Inglis, director of marketing at John Lewis; Nigel Gilbert, chief marketing officer at ...
US office furniture brand Herman Miller hires Surname & Surname
19 Mar 2012 | by Sara Luker
, stocked in John Lewis stores across the UK, worked with Burson-Marsteller s consumer arm Be More until ...
Think BR: Do fence me in
19 Mar 2012 | by Dean Woolley
John Lewis Christmas ad, which saw it trending on Twitter and has received over four million YouTube ...
Blender company Vitamix brings in Publicasity
14 Mar 2012 | by Matt Cartmell
currently stocked in retailers including John Lewis, Harrods and Whole Foods. ...
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