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15 Dec 2011
Year: Stella Artois Campaign of the Year: John Lewis Medium of the Year: The Guardian ...
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Review of the Year: Top 10 marketing moments of 2011
19 Dec 2011 | by Nicola Clark
Smith's to capitalise on their British heritage are phenomenal. 2. JOHN LEWIS DOES CHRISTMAS When ...
Keep public onside amid opt-out countdown
10 Nov 2011 | by Daniel Farey-Jones
made by a lady in the audience at an industry gathering I was at last week, that a John Lewis sofa was ...
It's not just Waitrose getting clever with data
27 Oct 2011 | by Daniel Farey-Jones
announcement by fellow group brand John Lewis....reveals a data exchange at work. As my colleague Matthew Chapman reports, John Lewis customers who ...
Waitrose unveils first loyalty card in strategic shift
25 Oct 2011 | by Gemma Charles
customers on the John Lewis Partnership Card database. Other consumers will be able to sign up online or in ...
Government targets UK brands in quest for census data
01 Mar 2011 | by Gemma Charles
minister Francis Maude. The group also counts John Lewis, Orange, Camelot and Boots among its membership ...
Westfield kicks off customer relationship marketing pitch
17 Feb 2011 | by Matt Williams
new light" line, resigned the business after it won the John Lewis ad account in December 2009 ...
We'll Call You - John Lewis
16 Feb 2011
JL: Good afternoon, you're through to John Lewis Direct, (name) speaking, how can I help? Mktg ...
E.ON in push to convert home mover prospects
27 Jan 2011 | by Daniel Farey-Jones
The Home Move Box service delivers samples and marketing material from brands including John Lewis ...
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