23 Sep 2003
| by Jennifer Whitehead,
LONDON - John Lewis Direct has unveiled a series of catalogues at the centre of a direct marketing...will be aimed at a business audience to promote John Lewis's corporate gift offering, while a 32-page ...
21 Aug 2003
| by Tania Mason
John Lewis is to unveil its first national TV brand campaign, with a creative theme based on the...stores to promote products appropriate to each climatic change.
The John Lewis promise, 'Never ...
15 May 2003
John Lewis has launched a stand-alone division called Corporate Gift Voucher Sales, which will sell
11 Sep 2003
John Lewis highlights the breadth of its offering in its first nationwide TV campaign, breaking
24 Jul 2003
John Lewis is linking with Future Publishing to offer an online magazine subscription service
15 Aug 2003
| by Jennifer Whitehead,
LONDON - 'Never knowingly undersold', the long-time slogan for the John Lewis Partnership...", which John Lewis has used to promote its price-matching policy since the 1920s.
According to research ...
19 Jun 2003
Spencer, John Lewis, Argos and Debenhams.
16 Oct 2003
| by Luke Mayhew, managing director of John Lewis and a member of The Marketing Society
growth.
There is no doubt that change in the sector, and for John Lewis, was long overdue. A visit, say ...
03 Apr 2003
| by Mark Kleinman
including Asda, Boots and John Lewis....points in exchange for a 10 voucher for Asda, Boots, John Lewis and sister company British Gas, instead ...
03 Apr 2003
| by Mark Kleinman,
companies including Asda, Boots and John Lewis....points in exchange for a £10 voucher for Asda, Boots, John Lewis and sister company British Gas, instead ...