Search results for "interactive ads"

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Tablet owners expect interactive ads, research highlights

26 Jul 2012 | by Sarah Shearman

. Interactive ads that include a video or gaming element are received better than static ads on tablets. When ...

Gossage: a man ahead of his time

22 Mar 2012

Steve Harrison remembers the maverick who pioneered interactive ads way back in the 60s.

Dennis launches interactive Auto Express iPad app

03 Dec 2012 | by Nick Batten

interactive ads for Mazda, Jaguar and Remington....between models". The app also features several interactive ads, which were all created by Dennis ...

Heralded NFC yet to make a splash in outdoor

23 Mar 2012 | by Maisie McCabe

, which found the benefit offered by interactive ads was more important than the way people could connect

The week in Media

15 Dec 2012

, which includes interactive ads for Mazda, Jaguar and Remington. The app will be free for the issues ...

Evening Standard expands digital offering with newspaper replica app

17 Jul 2012 | by John Reynolds

opportunities for advertisers including interactive ads and advertising "wraps". National and regional ...

Mail tablet edition offers sweetener of free ads

13 Nov 2012 | by John Reynolds

centimetres and above along with interactive ads will be carried free of charge. Guy Zitter, managing ...

Sky Sports to unleash major campaign for new F1 channel

16 Feb 2012 | by Maisie McCabe

include traditional posters, augmented reality ads and interactive ads on digital outdoor, as well as a 3D ...

Test our rivals' tablet claims, says Future as it publishes T3 data

13 Feb 2012 | by Daniel Farey-Jones and Nick Batten

interactive ads for the likes of Audi and Ford, Ransom said: "The T3 user has been trained to expect ...

New trends in shopping

26 Oct 2012 | by Louise Brice

more positively (54% of those exposed to interactive ads viewed them positively v 27% for static ads ...

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