Search results for "interactive ads"

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BMP offers interactive ads

08 May 2000 | by RACHEL MINTER

Creative shop BMP DDB, its new-media operation BMP Interaction and media arm OMD UK have joined forces to launch an advertising agency specialising in interactive TV.

Carlton to run interactive ads

10 Apr 2000 | by RACHEL MINTER

Carlton has signed up a host of big-name advertisers to run interactive ads....Carlton has signed up a host of big-name advertisers to run interactive ads. Procter s ...

Interactive ads for Champions League

29 Aug 2000 | by RACHEL MINTER

. Andy White, head of sales at ONdigital, said: We hope ultimately to offer interactive ads on ITV ...

Persil and Dove run interactive ads

15 May 2000 | by RACHEL MINTER

Dove and Persil Non-Bio are the latest brands to air interactive advertisements on Sky Digital and its interactive platform Open.

P&G among the first to use Carlton interactive

11 May 2000 | by POPPY BRECH

Procter s interactive ads platform....Procter s interactive ads platform. The ads were launched on Carlton s two digital ...

Peugeot moves into interactive ads with car category debut

11 Aug 2000 | by DEBORAH BONELLO

Peugeot will become the first car manufacturer to use interactive advertising with the launch this week of a campaign created by Brann Interactive and Circle.com.

Chicken Tonight to trial interactive ads on Sky

02 Mar 2000 | by POPPY BRECH

Unilever subsidiary Van den Bergh Foods has teamed up with SkyDigital and Open, the interactive platform, to pilot the UK s first national interactive TV ad. It will air on SkyDigital at the end of March.

INTERACTIVE VIEW: Tim Ashton looks at five interactive ads to see how the medium is progressing

10 Nov 2000 | by TIM ASHTON, a partner at Circus

option. This feeling of interactive ads giving the viewer 'something for free' is a common theme ...

interactive ads. The pioneers of interactive ads are not the agencies but the advertisers and the platforms

28 Jul 2000 | by ALASDAIR REID

You could argue that it s quite reassuring to find creative standards in new media taking something of a bashing - it s a sign that people are starting to take this whole sector more seriously. A couple of weeks back, online advertising formats (banner, basically) were under fire. And at a conference...

NEW MEDIA: Briefs

09 Nov 2000

interactive ads as well as permission e-mails targeting technology early-adopters. Creative is by Glue Media....interactive ads as well as permission e-mails targeting technology early-adopters. Creative is by Glue Media. ...

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