Interactive works: Carlsberg - 'Old Lions'
12 Jul 2006 | by Robert Leach, Head of interactive services, Sky Media
Carlsberg's interactive work goes a long way toward encapsulating the true potential of interactive
interact with the advertising, and IPTV supporters say the technology will make interactive ads very ...
Carlsberg's interactive work goes a long way toward encapsulating the true potential of interactive
to recognise that dwell time on interactive ads translates into propensity to buy. Though some ...