Raymond Snoddy on media: Ads must aim for heart not the head
13 Dec 2006
co-incided with the latest data on TV and interactive ads in the UK and US. According to Universal McCann, TV ...
. He produced interactive ads for clients such as BA, Disney and Sony at agencies like Dare and
co-incided with the latest data on TV and interactive ads in the UK and US. According to Universal McCann, TV ...
value big ideas that transcend media boundaries and interactive ads are a big part of that. "The thing ...
clients will choose to make their own interactive ads, just as some choose to make their own television ...
campaigns. He said: "Yes, some clients will choose to make their own interactive ads, just as some choose ...
Channel 4 has partnered emuse to launch the broadcaster's interactive ads on TV. The deal, which
forthcoming launch of its CZC Cabriolet in hair salons. The Japanese car marque ran 60-second interactive ads ...
standouts such as being the first advertiser to use interactive ads on Channel 4 and Five. Coombe is ...
readers of its magazines and websites. It has also developed interactive ads in which consumers can ...
readers of its magazines and websites. It has also developed interactive ads in which consumers can ...