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Paul Evans on launching Xbox's Kinect Star Wars game

31 Oct 2012 | by Arif Durrani

Talking to Marketing at IAB Engage 2012, Evans, head of media, EMEA at Xbox, explained the six ...

Twitter confident interest-led targeting has benefits over Facebook friends

31 Oct 2012 | by Arif Durrani

Speaking at IAB Engage 2012 last week (25 October), Costolo was bullish about Twitter s launch of ...

Arif Durrani: Embracing digital as standard

24 Oct 2012 | by Arif Durrani

Ahead of IAB Engage 2012 tomorrow, and what promises to be another timely digital romp, I've been...hope growth can follow. Full details of the IAB Engage 2012 programme here . Brand Republic, media ...

Tesco nears 'dream' of 3D ecommerce offering

18 Sep 2012 | by Matthew Chapman

at the IAB Engage 2012: Digital by Design conference, at London s Barbican Centre, on 25 October. ...

IAB Engage 2012 reveals speakers

23 Jul 2012 | by Sarah Shearman

Twitter chief executive Dick Costolo, AKQA co-founder Ajaz Ahmed and easyJet marketing director Peter Duffy are among the speakers lined up for the IAB's flagship conference, backed by media partner Brand Republic.

 

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