to remove filtersDo digital brands need bricks-and-mortar outlets to be successful? The Marketing Society Forum
06 Dec 2012
shop on the high street. Online shopping does not replace that experience, nor can it replicate the ...
Search results for "high street"
Add Search Filters:
By Date
By Publication
- brandrepublic.com (6)
- campaignlive.co.uk (5)
- Marketing (1)
- marketingmagazine.co.uk (61)
- mediaweek.co.uk (1)
By News Type
- Analysis (12)
- Features (11)
- News (35)
- Opinion (13)
- Promotional Feature (3)
By Discipline
- Advertising (8)
- Branding (13)
- CSR (2)
- Experiential marketing (2)
- Field Marketing (1)
- More...
- Integrated Marketing (1)
- Market Research (1)
- Sales Promotion (1)
- Sponsorship (3)
- Less...
Boots' Elizabeth Fagan on juggling a change in creative strategy for Christmas
07 Dec 2012 | by Matthew Chapman
high street remains a tough place to be. Fagan is outwardly optimistic about the all-important ...
Why Starbucks is the grinch who stole Christmas
05 Dec 2012
thorny issue of tax-avoidance has presented consumers with a headache. With the UK high street ...
Currys/PC World: This ad is clearly a typical product and price promotion ad
28 Nov 2012 | by Richard Warren, joint chief executive, DLKW Lowe
world of e-commerce, the decline in the high street, price comparison sites and 'show rooming', there ...
Energy sector prepares for marketing unheaval
28 Nov 2012 | by Matthew Chapman
are about how we continue to push the 'best deal for you' message. The E.ON store on the high street ...
Tesco and Mars sign up to latest wave of Responsibility Deal
15 Nov 2012 | by John Reynolds
fast food and takeaway meals sold on the high street have calories clearly labelled. "This pledge is ...
Most read stories in advertising, marketing, media and PR (4 - 10 Nov 2012)
12 Nov 2012 | by Arif Durrani
high street stalwarts, all eager to be top of mind and underline their offerings over the coming few ...
Branded Content: Watch before you buy
08 Nov 2012 | by Suzy Bashford
with content personalised to individual consumers, are, says Marks, adding some of the high street ...
Revolution: SoLoMo - how brands can hit a moving target
02 Nov 2012 | by Stuart Derrick
years of digital being a challenge to the high street, SoLoMo could be one of the answers to the latter ...
Industry view: What can be learnt from Comet's downfall?
02 Nov 2012 | by Matthew Chapman
in this area, there will always be a place on the high street. John Lewis isn't going anywhere soon ...
Additional Information
Latest jobs Jobs web feed
-
Online PR Manager- Exciting Online Content Marketing Co- up to £45,000
Cedar Scott
Up to £45,000 per annum, Central London -
In-House Retail Brand - Internal Communication Manager
6 Degrees Talent Ltd
c£55k, Milton Keynes -
Property PR & marketing Account Manager
Halogen
£32,500 - £37,500, Central London -
Senior Account Director - Consumer Health
PR Futures
£55-£65k+package + bonus, London -
Director of Media Relations
British Bankers' Association
Competitive Salary + benefits, City of London
Most read
- PR agencies claw back digital business from specialist shops
- South Africa seeks digital help to combat 'negative perceptions'
- Westminster Advisers shakes up staff line-up following review
- Ad agency BMB enters PR with ex-Independent editor Simon Kelner
- Hope&Glory wins Ikea consumer press office duties
- Bell Pottinger joins APPC fold after years of opposition
