to remove filtersMedia Headliner: The man fighting for the future of regional press
27 Nov 2009 | by Ian Darby
year, with some forecasts predicting an ad revenue drop of 32 per cent for the medium. Gloom that ...
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Sector Insight: Bottled water
02 Dec 2009 | by Jane Bainbridge
fore-casts that this will lag behind increased levels of disposable income in the coming years, so value and ...
Marketers face challenge of predicting Go Go Hamsters and other hit toys at Christmas
24 Nov 2009 | by Suzy Bashford
disappoint them. Obviously, it's a different matter if you've miscalculated on your forecasts, but the ideal ...
Media: All about ... Is pitch mania destroying media agencies?
23 Oct 2009
forecasts are looking just a little rosier than they were. Meanwhile, media agencies, in contrast, seem to ...
Close-up: Adland weighs up the impact of the recession
18 Sep 2009
be a hostile environment for the media sector, with share prices not bottoming out until forecasts ...
The World: Sydney - Media spend decline to slow in second half of year
26 Jun 2009
media agency Fusion Strategy. However, forecasts have shown that the second half of the year should see
Green shoots? Marketers make their predictions on the recovery
16 Jun 2009 | by David Benady
looking at the Olympic year of 2012.' To prepare its forecasts, Waitrose has looked back at its ...
Power 100 Marketers of 2009: 51-100
27 May 2009 | by Staff
forecasts for the first half of the year, and plans to expand its 144-strong chain. Credit must go in no ...
Internet usage will outstrip TV by June 2010
15 Apr 2009 | by Staff
. Microsoft forecasts that, by June 2010, average internet usage will total 14.2 hours per week, against 11.5
UK ad spend to return to growth in 2010
09 Apr 2009 | by Staff
. According to WPP umbrella operation GroupM's latest global forecasts, UK ad spend will drop 11.2% year on
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