UK adspend recovers to 2007 levels
09 May 2013 | by Louise Ridley
Adspend grew 2.3 per cent year on year to reach 17.2 billion in 2012. The report forecasts ...
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PPA's McIlheney wages war on magazine cynics
09 May 2013 | by Louise Ridley
Expenditure Forecasts , partly due to the migration of one-time readers on to digital platforms. But ...
ZenithOptimedia forecasts global ad spend to rise 3.9% in 2013
29 Apr 2013 | by Ian Darby
Global advertising spend will rise by 3.9 per cent to reach $518 billion during 2013, according to the latest forecast by ZenithOptimedia.
Tech innovation to fuel UK ad market growth
11 Apr 2013
Forecasts predict online and mobile sectors will help the UK ad market outstrip its eurozone rivals.... But the latest forecasts provide more reason for confidence going forward one from the European ...
What marketers can learn from Hollywood
01 Apr 2013 | by Nick Meaney
with accurate forecasts of North America box-office takings. We work with scripts, before large amounts ...
Alison Robinson - Balancing the scales of justice
28 Mar 2013 | by Loulla-Mae Eleftheriou-Smith
for Medium-Range Weather Forecasts, was COO of the Legal Ombudsman as it was first setting up. He says ...
UK in Top 10 digital markets but lags behind European rivals
11 Feb 2013 | by Arif Durrani
In the Publicis Groupe agency s New Media Forecasts report published today (11 February), the UK ...
Brands gear up for Social Bowl
31 Jan 2013
advertisers paying, according to forecasts, $3.8 million for a 30-second spot. The broadcaster CBS has the ...
My Media Week: Mark Swift
23 Jan 2013 | by Hayley Hayes
latest regional ad revenue forecasts in preparation for weekly sales calls. This means that Monday ...
BT calls in Pitch PR for Premier League football channels launch
17 Jan 2013 | by John Owens
, far below early forecasts of three million and way below Sky's ten million-strong customer base. A ...
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