Mark Kleinman on marketing and the City: Airlines under a cloud
27 Apr 2010 | by Mark Kleinman
easyJet said the flight ban cost it 50m, which included the cost of 15,000 hotel rooms. BA said it lost ...
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Whatever happened to fair play?
12 May 2010 | by Suzy Bashford
, easyJet and TV Licensing are among those regularly cited as offenders. The worst culprits have failed to ...
Direct marketing and sales promotion leagues 2010
30 Mar 2010 | by Richard Abbott
, ComparetheMarket.com, easyJet The Direct Marketing Group Founded 1996. Chairman Sir David Jones, CEO Martin Smith ...
Under the lens
16 Mar 2010 | by Alex Brownsell
. Brand-focused programming is nothing new. During the 90s, budget airline easyJet was the subject of docusoap ...
Lufthansa unveils free online tool
21 Oct 2009
Profero and feeds updates from carriers including British Airways and easyJet.
Marketing Mole: Name that brand
17 Jun 2009
Langley, Herts, who correctly identified easyJet. - Brands are from The Marketing Society's '50 Golden ...
Editor's comment: £1 for O'Leary's thoughts
03 Mar 2009
my head first, ahead of easyJet, for example. However, it is not the first airline I would choose to ...
Digital & Direct: Brands boost email activity
14 Jan 2009
emails sent out by big consumer names. The data, which covers brands including easyJet, HMV, Boots, M&S ...
Marketing heroes
18 Nov 2008 | by Nicola Clark
, Marketing consultant Hero Stelios Haji-Ioannou founder, easyJet Stelios Haji-Ioannou, the entrepreneur ...
Digital & Direct brief: EasyJet appoints EHS Brann Discovery
30 Sep 2008
EasyJet has appointed EHS Brann Discovery to handle its European data marketing strategy following
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