04 Aug 2009
| by Ed Lamb, Digital director, TMW
With Ashes fever gripping the nation, what better time to review the relaunch of the site that is a daily read for cricket fans?
17 Mar 2009
| by Vincent Haywood, Head of digital, the7stars
Cadbury Creme Egg has always been marketed around messy 'interaction' (How do you eat yours?), so the brand's push into the social media space is a logical next step.
27 Oct 2009
| by Matt Nunney, Head of search, Agenda21 Digital
Yahoo!'s refreshed UK homepage offers an 'improved' search capability, new content and third-party integration links, all provided in a clean, well laid-out interface.
02 Sep 2009
| by Mike Burgess, Head of digital, Seven Squared
Poke's redesign for Manchester City's website has broken the mould and given the fans what they want: huge, beautiful header images give way to online video content shot by media partner Endemol Sport.
04 Feb 2009
| by Ben Mason, Head of digital communications, Cake
When running a campaign that puns your own brand (comparethemeerkat.com), you have to be confident that people will know what you're talking about.
10 Nov 2009
| by Nik Margolis, Head of digital, DCH
It's a while since a client asked for 'something on Facebook', so this ASOS Facebook app feels old hat compared to, say, creating an augmented reality game, or a Twitter strategy. However, a quick scope of it shows what a perfect marriage ASOS.com and Facebook is. Fashion is about the latest trends,...
08 Dec 2009
| by Michael Edge, Head of digital, VCCP
Holiday season is about giving, and in this campaign Waitrose cleverly enables people to donate to Great Ormond Street Hospital simply by setting an advent calendar video microsite as their homepage.
31 Mar 2009
| by Jon Buckley, Head of digital, Archibald Ingall Stretton
few months. The digital version of this former pastime should
be fun. I must ask a quick question ...
03 Mar 2009
| by Juliet Blackburn, Business director, AAR
This microsite is an excellent example of campaign integration for the enhanced Mazda 2 model.
17 Feb 2009
| by Will Lebens, Managing director, Airlock
A reported 30,000 users hit Computertan.com within 24 hours of its launch this month. It was heavily promoted, almost plausible as a concept and packaged in classic infomercial, web-brochure style.