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Top 150 table reveals PR industry has bounced back from recession

and digital skillset, and others their geographic footprint'. 9.24%: Average growth rate of Top 150 ...

Specsavers campaign exceeds expectations

Digital Mirror in October 2008, which enables consumers to try a range of spectacles online by uploading...across magazines and digital that delivered 30% more than the original target. Magazines were chosen as ...

MPG revitalises c2c's two-for-one campaign

digital online and electronic customer relationship management advertising, door drops using the CRM ...

Xbox uses mobile to increase sales

critical Christmas 2008 sales period, according to the Console Industry Body. Chris Jones, digital ...

Nokia martial arts initiative gets people talking

Challenge: Nokia's digital marketing team wanted to do something different to support the launch of

The Joy of Problems drives Honda forward

work. Activity: A "Problem Playground" invited them to solve simple puzzles, with digital and ...

MySpace audience drives Intel music campaign

Strategy This was based on the insight that digital musicians are tech-savvy, pragmatic and generally aged ...

Colour of Magic campaign charms viewers

, within four pillars in the station. Digital and static posters, plus banners on pillars, were used to ...

Brylcreem aims to be cool again

Phelan Strategy We decided to use digital media to reach key influencers. An interactive competition ...

Brand Barometer - Sony camera ad clicks the right boxes

handycam and its new digital single lens reflex camera brand, while showing a moment that photographers ...

 

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