The current wave of digital start-ups are using PR to spread the word. Lynsey Barber reports....the Digital Shoreditch Festival has given the agency more involvement with the start-up community ...
26 Apr 2013
Launched in 2005, the IDM's Diploma in Digital Marketing, the UK's first qualification in digital...Who's it for?
The course is designed for those who already have a good understanding of digital ...
Now that consumers have a plethora of platforms via which to complain about poor customer service, Suzy Bashford asks how brands can turn negative into positive.
23 Jan 2013
Marketers who reached senior positions before the digital revolution must be honest enough to admit...community simply didn't work.
The first group of 'digital natives', those who grew up through the late 90 ...
17 Jan 2013
| by David Benady
In this economic climate, expanding their digital skills, rather than jumping to a new position ...
13 Dec 2012
agency going beyond the usual digital parameters..., populist and fun. The five-year-old agency invented an internet-powered T-shirt and a digital bottle top ...
The crowning of LBi as Marketing's Digital Agency of the Year rounds off what has been a landmark ...
22 Nov 2012
The music-streaming service has had a busy year. It won more than 800 pieces of business, 30 per cent coming from new clients, and its biggest win coming in the form of Twentieth Century Fox.
20 Nov 2012
As Managing Director of Digital Media at Trinity Mirror, Ian is responsible for leading the...into the digital world he took the business to the top position seven times consecutively in the IPA s ...
20 Nov 2012
Zach Leonard is Managing Director, Digital, for The Independent and London Evening Standard titles...Before specialising in digital and social media, Zach developed his marketing expertise within New ...