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JCDecaux to target shoppers with 400 digital screens outside Tesco

14 Jun 2013 | by Arif Durrani

digital screens being erected outside 400 Tesco stores, outdoor specialist JCDecaux has revealed....360 event last week. The network of new digital screens will be made even more appealing for ...

Channel 5's Big Brother returns with Very.co.uk partnership

13 Jun 2013 | by Arif Durrani

initiative from digital department store Very.co.uk, which will allow viewers to buy items featured on the

Media is increasingly about super-connected partnerships

12 Jun 2013 | by Opinion

have engaged with the brands' digital marketing efforts and can be retargeted. Media owners are more ...

My Media Week: Chris Whitelaw

12 Jun 2013 | by Hayley Hayes

. Thursday The day kicks off with a meeting with one of our long-term clients to discuss digital strategy ...

ITV launches ad-free subscription catch-up service

12 Jun 2013 | by Maisie McCabe

offering extended through a deal with ITV to bring classic ITV dramas to its ad-funded digital channel ...

Stella Artois Cidre to launch weather-activated ad campaign

12 Jun 2013 | by Arif Durrani

digital out-of-home ad spots across the country, automatically turns ad spots on and off based on the ...

Twitter engagement boost for Pepsi Max with Beyonce campaign

11 Jun 2013 | by Arif Durrani

at 32 per cent. Aman Matharu, digital marketing manager at Pepsi Max, said: "We always want to be ...

Channel 4 promotes Ewan Douglas to agency principal, Manchester

11 Jun 2013 | by Maisie McCabe

trading, sponsorship and digital in his eight years at the broadcaster. He started his career in sales at ...

MEDIA360: Channel 4 'investigating' branded content

07 Jun 2013 | by Ben Hall

Speaking as part of a panel on online video and branded content, Jonathan Lewis, head of digital ...

Esquire web revamp brings 37% traffic rise

06 Jun 2013 | by Priyanka Mehra Dayal

's digital strategy overhaul....digital initiatives in the coming months. ...

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