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Does data pose a threat to creativity?

28 Mar 2013

." Planning chief Jason Gonsalves, joint chief strategy officer, Bartle Bogle Hegarty "The digital world ...

ASOS, British Gas and O2 lead Marketing Society Awards 2013 nominations

26 Mar 2013 | by Staff

Leadership RSA - Raising the bar in marketing performance SABMiller plc - Building digital ...

Brand Barometer: Three's latest viral campaign reviewed

15 Mar 2013

. Pringles - Fan vs flavour trailer Pringles' digital campaign, created by glueisobar, revolves around a ...

Facebook buys advertising platform from Microsoft

01 Mar 2013 | by Gordon MacMillan

acquisition of digital ad agency aQuantive in 2007, which has largely proved a failure, leading to a $6.2bn ...

Brands on alert: six things you need to know about draconian new EU data rules

01 Mar 2013 | by Noelle McElhatton

Viviane Reding (pictured) and her crusade to update data-privacy regulation for the digital and ...

Brand marketing overtakes digital as 'most-prized skill', claims survey

12 Feb 2013 | by Ben Bold

9% to 6%. The relegation of digital could be attributable in part to the extent to which it has ...

Tesco to offer free entertainment service for Clubcard holders

11 Feb 2013 | by Alex Brownsell

2011. Later that year, it became the first UK retailer to allow customers to stream a digital version ...

Avios appoints MBA to DM and digital account

18 Jan 2013 | by Ian Darby

direct marketing and digital account....International and began in November 2012 . Avios previously handled its direct and digital business in-house ...

The Year Ahead For...Direct marketing

10 Jan 2013

of as a digital marketing task. As we move forward, it needs to be much bigger and transcend channels ...

Direct Agency of the Year: OgilvyOne

13 Dec 2012

its digital expertise by picking up a bronze in the Cyber category for the same campaign. However, the ...

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