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Think BR: A shopper's paradise

23 Dec 2011 | by Tim Watson and Richard Matthews

Welcome to the digital age. Access to the wealth of information from social networks, peer reviews ...

Masterclass: Branded content

23 Dec 2011 | by Trevor Clawson

traditional magazine format. He cites video as a case in point: "In a digital format you can have video ...

Seven best practices for building a smart ad

21 Dec 2011 | by Ariel Geifman

in discovering what's working for digital advertisers, writes Ariel Geifman, principal research...America. Summary In the competitive digital advertising landscape, advertisers need to invest their ...

Social video explodes as brands 'become friends' with consumers

20 Dec 2011 | by Gemma Charles

with their audience and what, why and how a rising generation of digital natives are building and ...

Netflix and BBC Worldwide strike content deal

20 Dec 2011 | by Sarah Shearman

popular with this digital audience." Netflix, which announced it would be launching in the UK in ...

Think BR: Luxury brands and the social media dilemma

20 Dec 2011 | by Jane Simmonds

journey into the digital age poses dangers to their brands as well as new opportunities. These ...

Review of the Year: Top 10 marketing moments of 2011

19 Dec 2011 | by Nicola Clark

to ditch its flagship Super Bowl spot in favour of digital media. The brand said it was creating a ...

Number 10 digital guru Nick Jones to chair judging at Revolution Awards

19 Dec 2011 | by Staff

Number 10 digital guru Nick Jones has signed up as chair of the judging panel for next year...Jones heads up digital channels and content for the Prime Minister s Office and Cabinet Office ...

Think BR: What Google believes will deliver success in 2012

19 Dec 2011 | by Richard Trinder

Winners in the year ahead will be those companies that most seamlessly integrate their digital ...

WPP invests in Singaporean digital marketing agency Qais

15 Dec 2011 | by Sara Kimberley

WPP's global digital marketing agency VML has acquired a majority stake in Qais Consulting, the...also join US-based digital agency, whose clients include Colgate-Palmolive, Dell, English Premier ...

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