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Viral View: Integrating online video into the marketing mix

26 Feb 2010 | by Jimmy Maymann

and social network advertising are now a force to be reckoned with. The latest edition of the Digital ...

Arla to reposition Anchor as the 'Original Butter Company'

26 Feb 2010 | by John Reynolds

marketing drive that is also running across digital and outdoor. There has also been significant marketing ...

Digital magazine for snooker and pool enthusiasts prepares launch

26 Feb 2010 | by Daniel Farey-Jones

LONDON - Snookered, a free monthly digital magazine aimed at all levels of snooker and pool players...It will be presented as a digital turning page magazine and be distributed via email and mobile as ...

Go-Cat lures owners to website with picture competition

26 Feb 2010 | by Daniel Farey-Jones

InboxDMG, the Nestle-owned brand's digital agency, has recently redesigned the website and will ...

Marmite introduces spoof products in print and poster campaign

26 Feb 2010 | by Matt Williams

best love and hate reactions displayed on digital screens in the station. Tom Denyard, Marmite ...

BMW appoints Initiative in Poland

26 Feb 2010 | by Maisie McCabe

Vizeum and Posterscope, included digital outdoor sites from Limited Space and Ocean Outdoor. ...

STV to combine on-air and digital ad sales

26 Feb 2010 | by Maisie McCabe

times the size. The move to combine the two divisions follows STV reporting digital revenues of 2.7m ...

Trading Places (26 Feb): This week's people moves in advertising, marketing and media

26 Feb 2010 | by Staff

's industry moves in advertising, digital, marketing and media....in July. ( Campaign ) Digital Publicis Modem Worldwide has appointed J ean-Philippe Maheu as ...

BBC to lose magazines division and cut back broadcast and online

26 Feb 2010 | by Daniel Farey-Jones

two digital radio stations and cut its online budget by 25%, according to The Times....digital radio stations 6Music and Asian Network. ...

Amy Lennox scoops first British Council entrepreneur award

26 Feb 2010 | by Ian Darby

director of professional development. Lennox, who before launching Trinity in 2007, was head of digital at ...

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