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Media: Jostling for position in F1

31 Jul 1997 | by ANDY FRY

. 1997 promised to be a good year for Formula 1. The advent of digital pay-per-view broadcasting, a ...

INTERACTIVE: Football and movies are bows and arrows in the interactive war - NEW-MEDIA CLINIC

25 Jul 1997 | by JOHN OWEN

Whenever digital TV is mentioned, another word is never far behind. Interactivity , we are told...Whenever digital TV is mentioned, another word is never far behind. Interactivity , we are told ...

Kestrel hired by Taylor Nelson

25 Jul 1997 | by JEMIMAH BAILEY

in the UK in May, is a system capable of monitoring digital transmissions. Digital satellite ...

SPOTLIGHT ON: VIRTUAL ADVERTISING: Virtual technology that takes ads further in sporting events - Alasdair Reid on realistic, computer-created ads that could alter televised sport

25 Jul 1997 | by ALASDAIR REID

Test, we saw the latest twist - virtual advertising. This uses digital image manipulation to insert ...

FOR THE RECORD

25 Jul 1997 | by ALASDAIR REID

DTT Multiplex Service Licence A to S4C Digital Network, the only applicant. The award has been ...

Profile: Roy Payne, Cable and Wireless Communications: Broadcasting C&W message - Ex-prison press officer Roy Payne is planning some radical reforms

25 Jul 1997 | by RACHEL BAIRD

Broadcasting Act 1996, which established the legal framework for digital TV in the UK, and last year he ...

INTERACTIVE: THE INTERACTIVE QUESTIONNAIRE IN ASSOCIATION WITH ELECTRONIC TELEGRAPH - Pay Internet users to view your ads, right? Wrong. At least that’s what the panel says. Edited by Mairi Clark

25 Jul 1997 | by MAIRI CLARK

attending to, and be interested in, will be their digital wad. Nigel Shardlow New-media ...

Top European Agencies 1997: NETHERLANDS - The Netherlands’ model economy has created a mood of optimism in business and PR

25 Jul 1997

picked up such clients as Virgin, Samsonite and Digital, continued its branch roll-out. It ...

Top European Agencies 1997: BORDER CROSSINGS - IT development is fostering network growth as standardised agencies create virtual teams

25 Jul 1997

in the world, and Digital, for whom they are co-ordinating their European PR campaign ...

Top European Agencies 1997: FRANCE - PR is becoming less the little sister of advertising as clients turn to it for strategic advice

25 Jul 1997

things with digital TV. Over 70 new TV channels were launched in France at the beginning of this year ...

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