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INTERNET: Getting hooked on TV

21 Nov 1996 | by KAREN DEMPSEY

until next year. Digital future It is also working on creating TV programmes for the ...

MEDIA: Why is Sky serving up mutton dressed as lamb?

15 Nov 1996 | by MAGGIE BROWN

that the new media, with all the airtime in the world, with hundreds of digital channels under ...

MARKETING FOCUS: Wire we waiting?

14 Nov 1996 | by JAMES CURTIS

electronic good. With the spread of cable and the onset of digital TV it is not necessarily useful ...

ANALYSIS: Can BBC retune its brand?

14 Nov 1996 | by ANNA GRIFFITHS

increasing its products, with its own independent plans for digital TV as well as BBC Online, and it has ...

SUPPLEMENT: IPA ADVERTISING EFFECTIVENESS AWARDS 1996; CATEGORY ONE: New launches’

14 Nov 1996

which turned to reality as sales of the brand outstripped those of all digital system rivals ...

MARKETING TECHNOLOGY: IT and miss

14 Nov 1996 | by RACHEL MILLER

digital television, which will encourage competition within a market currently dominated by HSN and ...

NEWS: Digital TV licences up for grabs as ITC creates global first

08 Nov 1996

The UK has become the first country in the world to advertise digital terrestrial television...The UK has become the first country in the world to advertise digital terrestrial television ...

NEWS: BT and Sky form new alliance

08 Nov 1996 | by CLAIRE BEALE

. BT and BSkyB are now set for greater co-operation on the development of digital satellite ...

NEWS: Arrow hits target with Fujitsu ICL

08 Nov 1996 | by JOHN-PIERRE JOYCE

). She was previously UK PR manager for Digital Equipment Corporation. At the same time, ICL Fujitsu ...

INTERNATIONAL: INTERNATIONAL GALLERY

08 Nov 1996

fictional cyber-character, called Digital Cowboy. In fact, Me Company came up with an entire virtual ...

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