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Patience the key as car marketers look to ignite the industry's electric dream

04 Apr 2013 | by Alex Brownsell

When David Cameron visited Nissan's plant in Sunderland to herald the launch of production of its ...

Helen Edwards: horsemeat crisis proves marketers have lost sight of the true meaning of brand

20 Feb 2013 | by Helen Edwards

not only recall it, but choose to apply it to themselves - most recently, and excruciatingly, David ...

Coke defends itself against PM's 'excessive' consumption comments

22 Jan 2013 | by John Reynolds

Coca-Cola has rebutted criticism from Prime Minister David Cameron, who told Parliament he was...Europe and Nordics at Coca Cola, said: 'Everybody is entitled to their opinion and I'm sure David Cameron ...

Bailey Review to praise brands' steps to shield children

22 Jan 2013 | by Gemma Charles

Prime Minister David Cameron s speech about Europe took precedence. Among the measures that will be ...

Flailing Starbucks has fallen to 'age of damage', says Havas global chief

10 Dec 2012 | by Arif Durrani

been a communications advisor to Prime Minister David Cameron, warned: "People want businesses to ...

Marketing Moments 2012: Red Bull Stratos

06 Dec 2012 | by Nicola Kemp

discomfort at David Cameron s vision of a Big Society, but Red Bull Stratos raises difficult questions about ...

Asda and Morrisons request Christmas trading extension

22 Nov 2012 | by Loulla-Mae Eleftheriou-Smith

or three hours. David Cameron talked this week about an 'economic war' but something like this would ...

Wonga.com's Darryl Bowman: 'Maybe it scares people that we are relevant to our customers'

21 Nov 2012 | by Alex Brownsell

can be seen in its recruitment of Jonathan Luff, a digital strategy adviser to Prime Minister David ...

Most read stories in advertising, marketing, media and PR (4 - 10 Nov 2012)

12 Nov 2012 | by Arif Durrani

David Cameron and Rebekah Brooks are being held up as proof that the Prime Minister's reputational ...

PM trials dashboard app to help run the Government

08 Nov 2012 | by John Reynolds

Prime minister David Cameron is trialling an app called Number 10 Dashboard in a bid to streamline

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