Brands on alert: six things you need to know about draconian new EU data rules
01 Mar 2013 | by Noelle McElhatton
Communications Regulations to recognise implied, rather than explicit, consent. Ronnie Brown, group digital ...
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ASOS, British Gas and O2 lead Marketing Society Awards 2013 nominations
26 Mar 2013 | by Staff
Gas - Inspiring customers to opt back in to marketing communications East Coast - East Coast ...
Power 100 Next Generation: Tomas Walker, acquisition communications and customer experience manager
13 Nov 2012 | by Suzy Bashford
Marketing, in association with Engine, profiles 30 of the brightest and best young marketers in the UK today.
Power 100 Next Generation: The full list 1-30
13 Nov 2012 | by Rachel Barnes
, brand communications manager, Nike Bryn Snelson, UK country manager, eHarmony Selina Sykes ...
The Obama vs Romney marketing face-off: brand lessons from the US election
01 Nov 2012 | by Gordon MacMillan
in the core strategies of the two parties, according to Paul Springer, communications professor at ...
Sales promotion: beyond the zero-sum game of deep price cuts
19 Oct 2012 | by Stuart Derrick
systems such as Blippar or Aurasma to project brand communications via smartphones. How does it add ...
ICO on brink of issuing six-figure spam text fine
01 Oct 2012 | by Sarah Shearman
have broken the Privacy and Electronic Communications Regulations (PECR) regulating electronic ...
Cancer Research UK gets a brand refresh
08 Aug 2012 | by Loulla-Mae Eleftheriou-Smith
can beat cancer", but has refreshed its communications to push the messaging that, "our progress is ...
DMA exerts pressure on ICO to make example of wayward telemarketers
03 Jul 2012 | by Matthew Chapman
months." Ed Vaizey, the minister for culture, communications and creative industries, has called a ...
Field Marketing: Innovation ensures success
27 Jun 2012 | by Suzy Bashford
process for the stand build and creative communications. We set a precedent when it came to the levels for ...
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