to remove filters'An idiot can put a logo on something, you need to activate sponsorship', says Nissan's CVP global marcoms
26 Nov 2012 | by Kate Magee
third consecutive year. PRWeek spoke to Nissan s corporate VP of global marketing comms Simon Sproule ...
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Di Como seeks to discover Unilever's sweet spot
29 Nov 2012
The senior vice-president, global media on the £3 billion comms rethink and social media engagement...change with the global comms planning all of which was moved out of Mindshare and into PHD apart from ...
VIDEO: Seb Coe and LOCOG comms team on PRWeek Awards success
26 Oct 2012 | by Kate Magee
Brock-Doyle and Joanna Manning-Cooper to find out more about the London 2012's comms strategy success.
When to respond to social media chat
25 Oct 2012 | by Jeremy Lee
maintain the fresh and PR-worthy dialogue that an effective social media comms strategy demands. So, in ...
PR Professional of the Year: Jackie Brock-Doyle, director of comms and public affairs, LOCOG
24 Oct 2012 | by Kate Magee
Jackie Brock-Doyle, LOCOG's director of comms and public affairs, is a formidable communicator who...the whole comms strategy for London 2012 could fit on one A4 page. She first started working on ...
In-House Team of the Year: National Trust
24 Oct 2012 | by Kate Magee
2020 inspired the team to make big changes to its comms strategy.
Campaign of the Year: London 2012 Olympic and Paralympic Games by LOCOG
24 Oct 2012 | by Kate Magee
Instead, it awarded it to a comms team that had been at the heart of the global story of the year ...
Consultancy of the Year: Blue Rubicon
24 Oct 2012 | by Kate Magee
Mail and Western Union. BDO also hired the agency to be its global comms adviser and eBay handed it a ...
All About ... Unilever's media review
18 Oct 2012
interesting bits of the account, not just in Europe but globally. We're talking about comms planning. Most of ...
Does ad industry value ethnic Britain?
11 Oct 2012
and our comms to show that, as with the rest of the audience, we understand them and their needs ...
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