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Double Standards - 'Media agencies need to be comms specialists'

31 May 2012

their knowledge or understanding of other influencing factors to the solution. Clearly, media and comms ...

How to cope in a crisis

30 May 2012 | by Kate Magee

their insights. THE BASICS - BE HONEST WITH THE AUDIENCE Pierre Goad, Global co-head of comms ...

The real cost of pitching

30 May 2012 | by Kate Magee

, four-year comms roster. But whatever the reason, a client asking agencies to stump up money to pitch is ...

Double Standards - 'Out-of-home and mobile will be great partners'

24 May 2012

it, the growing importance of mobile is making OOH an ever-more crucial part of the comms mix. ...

Clays aims to bring OMD UK 'out of the shadows'

03 May 2012

comms planners work on the client McDonald's, he proudly holds up a Clear Channel Outdoor Planning Award ...

School Reports 2012: 101

02 Apr 2012 | by Staff

content, from screen to store, and swam upstream to shape strategy beyond comms for half-a-dozen other ...

School Reports 2012: Adam & Eve

02 Apr 2012

and comms planning Company ownership Independent Key personnel James Murphy ...

School Reports 2012: Brothers and Sisters

02 Apr 2012

, comms planning, digital Company ownership Independent Key personnel Andy Fowler ...

Do you need a degree to work in PR?

01 Mar 2012 | by Joe Lepper

different backgrounds? Intelligence, application and great comms skills can be found in candidates with or ...

OGILVY PR WORLDWIDE

30 Nov 2011

EV-P of media influence and director of content creation in New York; and Brenda Daly, the former comms ...

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