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Brand Health Check: French Connection

31 May 2012 | by Kim Benjamin

match up to the promise of the comms. French Connection is neither low-price nor high-fashion, so it ...

Heathrow launches campaign reassuring passengers of smooth Olympic run

14 May 2012 | by Loulla-Mae Eleftheriou-Smith

control in recent weeks. Most recently, Grayling s crisis comms specialist Mary Whenman named the airport ...

Government comms boss Grey defends COI closure

26 Mar 2012 | by Gemma Charles

The senior civil servant in charge of government marketing campaigns has defended the administration against charges that it does not see the value of advertising.

Should brands build marketing functions to focus on Facebook? The Marketing Society Forum

14 Mar 2012

of several social-media platforms that play an important part in our marketing and comms strategy ...

Is it wise for a brand to outsource marketing to cut costs? The Marketing Society Forum

08 Feb 2012

relegated to mechanistic delivery of comms. It must be at the heart of product and service design, pricing ...

TfL's Chris Macleod on marketing's battle against Olympic gridlock

03 Feb 2012 | by Gemma Charles

, directorships (2003-2007) Head of mktg comms, rising to marketing director, TfL (2007 to present ...

Editor's comment: Home truths about in-house creative

18 Jan 2012

The simple answer is that it's the 'creative' bit. Yes, agencies provide insight and comms ...

Sky restructures marketing teams

12 Jan 2012 | by Maisie McCabe

Sky. Lucian Smithers, formerly director brand strategy and comms, will take the new role of brand ...

Jeremy Ellis named TUI marketing director as comms head Cull departs

01 Dec 2011 | by Loulla-Mae Eleftheriou-Smith

Jeremy Ellis, TUI Travel's head of marketing, has been promoted to the role of marketing director with immediate effect.

BT signs comms provider deal with FA centre

28 Oct 2011 | by John Reynolds

BT is to provide broadband, Wi-Fi and other technology services to St George's Park, the FA's new National Football Centre, as part of a five-year commercial tie-up.

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