Search results for "comms"

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CANNES 2013: Follow all the latest news with our live blog

17 Jun 2013

ensure advertising and comms professionals stay on top of all the news and opinion, all the time." ...

Gathering "likes" is not the same as building a community

31 May 2013 | by Jeremy Waite

, brand comms and customer service are becoming increasingly blurred. Social teams are encouraging ...

Adidas pools agency talent for Nitrocharge launch campaign

29 May 2013 | by Simon Nias

Lead comms agency United State of Fans\TBWA worked with global football PR agency Hill + Knowlton ...

Joanne Looby, Diageo

29 Apr 2013

. Now, consumers have much more control they can opt out from your brand comms, which at a basic level ...

Integration demands effort from everyone

03 Dec 2012 | by Sally Laurie, Dr Kathleen Mortimer, Northampton Business School

comms is 'not a sexy thing to work on', but it is critical if all those touchpoints are going to work ...

Winners and losers: Marketing's Digital Agency Leagues 2012

31 Oct 2012 | by Kim Benjamin

rely on specialist digital agencies. This was because, traditionally, comms departments were split into ...

Arif Durrani: Sports marketing specialists cash in on London 2012

20 Sep 2012 | by Arif Durrani

, broader ideas that draw on comms budgets' Someone else enjoying an Olympic boost is Steve Martin, chief ...

Revolution: Hyper-personalisation - Up close and very personal

06 Sep 2012 | by Adam Woods

innovation, you are going to want to do social; if you are in customer relations or internal comms or ...

Why PRs are gatecrashing the marketing party

03 Aug 2012 | by Suzy Bashford

has to be in sync with internal comms, which has to be in sync with digital, which has to be in sync ...

Industry view: Will Opening Ceremony boost Britain's appeal abroad?

03 Aug 2012 | by Ed Owen

, head of comms, Visit Britain "We nailed it. Already we are seeing reactions, and they are ...

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