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Relationship Marketing & Marketin 97: State of the art - Customer loyalty has its own rewards

Magazines; Axon Publishing s Communication Solutions and COMMS for Mercury; Centurion-PPL s People ...

Marketing 97: APA loyalty awards make debut

and Comms for Mercury Communications; Institute of Personnel and Development s People Management by ...

MARKETING TECHNIQUE: TOP SALES PROMOTION AGENCIES - Overview - Promotion based on merit/This year’s sales promotion league tables are based on gross profit rather than turnover. It is seen as a better measure - but the same names still dominate at

Marketing Communications 1,374,000 1,385,000 -0.79 43 Signal Box Marketing Comms ...

Focus: Marketing Comms - The faces behind the brand names

Look after the whole and the parts take care of themselves is the latest marketing philosophy as businesses learn that a sound corporate reputation is more likely to lead to individual product success. Danny Rogers reports.

MEDIA: Carlton Comms recruits

Carlton Communications has appointed Sir Brian Pitman, chairman of Lloyds TSB as a non-executive director.

 

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