LoveFilm partners C4 to bolster TV content offering
21 Jan 2013 | by Matthew Chapman
LoveFilm has partnered with Channel 4 to bolster its TV content offering, as it strives to gain an edge over arch-rival Netflix.
B&Q, Nokia, McDonald's and Bulmers are some of the most recent brands to sign up to broadcaster Channel 4's new advertising strategy for 4oD.
LoveFilm has partnered with Channel 4 to bolster its TV content offering, as it strives to gain an edge over arch-rival Netflix.
Vevo, the music video site, has hired Errol Baran, former head of future and digital media advertising at Channel 4, as its new commercial director.
the screening at 8.40pm the broadcaster s main Twitter page @C4Insider will host a live stream of the ...
American Express is using a six-part, branded-content series on Channel 4 to boost awareness of its 'Realise the potential' positioning.
Festival hosted by the lovely Channel 4. There were about 50 folk from C4 including our hosts Tamsin Irving ...
Channel 4's on-demand programming app, 4oD Catch Up, has remained at the top of BR's branded app chart for a second consecutive week.
Channel 4 today (2 September) launched an updated version of its free 4oD "catch-up" app, which now makes it possible to watch the network's programmes on an iPhone.
Lurpak has launched a competition for real-life cooks to star in its sponsorship idents for the forthcoming Jamie Oliver cookery show, 'Jamie's 30 Minute Meals' on Channel 4.
. The 'Style Me' tool was created in conjunction with head stylist Jane Galpin, from the C4 programmes ...