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Nokia and McDonald's among the takers for C4's ad offer

B&Q, Nokia, McDonald's and Bulmers are some of the most recent brands to sign up to broadcaster Channel 4's new advertising strategy for 4oD.

LoveFilm partners C4 to bolster TV content offering

LoveFilm has partnered with Channel 4 to bolster its TV content offering, as it strives to gain an edge over arch-rival Netflix.

Vevo hires former C4 digital chief Errol Baran as commercial director

Vevo, the music video site, has hired Errol Baran, former head of future and digital media advertising at Channel 4, as its new commercial director.

Channel 4 to stream Fresh Meat Q&A on Twitter

the screening at 8.40pm the broadcaster s main Twitter page @C4Insider will host a live stream of the ...

American Express backs C4 'Hidden Talent' documentary series

American Express is using a six-part, branded-content series on Channel 4 to boost awareness of its 'Realise the potential' positioning.

My Media Week: Catherine Becker

Festival hosted by the lovely Channel 4. There were about 50 folk from C4 including our hosts Tamsin Irving ...

C4 holds steady at top of BR app chart

Channel 4's on-demand programming app, 4oD Catch Up, has remained at the top of BR's branded app chart for a second consecutive week.

C4 brings out dedicated 4oD iPhone app

Channel 4 today (2 September) launched an updated version of its free 4oD "catch-up" app, which now makes it possible to watch the network's programmes on an iPhone.

Lurpak searches for real cooks to star in C4 idents

Lurpak has launched a competition for real-life cooks to star in its sponsorship idents for the forthcoming Jamie Oliver cookery show, 'Jamie's 30 Minute Meals' on Channel 4.

Channel 4 seeks income from beauty and style portal

. The 'Style Me' tool was created in conjunction with head stylist Jane Galpin, from the C4 programmes ...

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