Rothermere plots global domination for Mail Online
16 May 2013
data, not least presumptive advertising. "Web 3.0 will be the utilisation of big data, or unlimited ...
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Adland steps up M&A battle
16 May 2013
all makes sense when you consider that one of the hottest topics now is how to manage big data and the ...
Tech City: How digital start-ups are using PR
09 May 2013 | by Lynsey Barber
that span fashion, gaming, financial services, big data, cloud, mobile, social, travel and many other ...
A view from the top
02 May 2013 | by David Sable
consequences. Thursday, I m home and in a meeting with a start-up company leveraging big data and trying to ...
10 marketing lessons from Obama's CTO
30 Apr 2013 | by Nicola Kemp
The Obama campaign was not about embracing the rhetoric of big data, instead it focused on collating ...
Seven steps to conquering the art of mining big data
30 Apr 2013
concepts of mining big data as a checklist to see where you may need to raise your game. To keep it ...
Is there an algorithm for creativity?
29 Apr 2013 | by Nicola Kemp
all-encompassing power is increasingly difficult to ignore. For marketers, the intersection of big data and ...
Never mind big data, what we need in media is data that speaks the same language
25 Apr 2013 | by Sue Unerman
how best to measure the effectiveness of their respective channels, given the techniques that big data ...
Proximity poaches Havas EHS' Amanda Arthur
24 Apr 2013 | by Sara Kimberley
an asset to the agency and will further reinforce our ability to translate the big data stream into ...
Reputation Survey: Google trusted despite industry dominance
19 Apr 2013 | by Alec Mattinson
information about us to advertisers. As the promise of Big Data becomes a reality, technology companies ...
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