Search results for "behavioural change"

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Hit or Miss - Earth Hour scores pre-coverage but was it overshadowed by Put People First march?

03 Apr 2009 | by Kate Magee

, showing traditional media relations isn't the be all and end all it once was. Whether behavioural change ...

Campaign: Consumer - A cooler way to teach children road safety

30 May 2008

that would prompt real behavioural change among young children and build customer loyalty among parents ...

Campaign: Second Opinion

11 Mar 2005

creative angles that generate debate, coverage and, ultimately, behavioural change. For me, QBO Bell ...

Thought Leader: Knowledge is key to measurement

19 Nov 2004

and attitudinal and behavioural change. And, on the back of this report, the IPR has charged itself ...

Marcoms: drink smart

26 Mar 2004

affecting behavioural change means you're in it for the long-haul, as the work tends to be counter-intuitive ...

HEALTHCARE: Campaign Challenge

19 Sep 2003 | by Mark Johnson

identify the key audience and know what behavioural change you wish to bring about,' says Warne, who sits ...

PUBLIC SECT0R: Fishburn Hedges is hired by DoH for drugs campaign

04 Apr 2003

is co-ordinated by the DoH and the Home Office, with Fishburn Hedges reporting to DoH behavioural ...

PUBLIC SECTOR: Councils seek an agency for waste work in Grampian

28 Feb 2003 | by Joe Lepper

marketing and promotions officer Ian Doylesaid: 'It's not just about waste awareness, it's about behavioural ...

Nine agencies secure place on DoH PR roster

19 Jul 2002 | by JOE LEPPER

three sections: behavioural change; public information; and public confidence and understanding. ...

PSYCHOLOGY: The Psychology of PR - Do you need to know the theory behind your craft? Richard Carpenter investigates

03 Aug 2001 | by RICHARD CARPENTER

thus predict behavioural change,' he says. They argue that advertising manipulates emotion, in other ...

 

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