to remove filtersLonely Planet up for grabs
10 Jan 2013 | by Kim Benjamin
of them. The plan - A location-based augmented reality app might be a start. Nokia does this ...
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Rolls-Royce's top marketer Marc Mielau on his plans to modernise a British classic
28 Mar 2013 | by Alex Brownsell
, then you've lost. For example, lots of agencies are approaching us and want to do augmented reality ...
The Year Ahead For...Account planning
10 Jan 2013
disposal. Social media, big data, mobile, eCRM, experiential, e-commerce, augmented reality, search ...
The Year Ahead For...Technology
10 Jan 2013
leap augmented reality made with the announcement of Google s heads-up glasses, which justifiably ...
The Year Ahead For...Cinema
10 Jan 2013
truly connect with the audience. QR will enable access to app downloads and augmented reality will allow ...
Top 10 DM campaigns
13 Dec 2012
augmented reality. The packs were sent to O2 Wallet customers who requested an account card. Using Aurasma ...
Direct Agency of the Year: OgilvyOne
13 Dec 2012
augmented reality. Once its new-business doors reopened half way through the year, the shop went on to ...
Revolution: SoLoMo - how brands can hit a moving target
02 Nov 2012 | by Stuart Derrick
for brands is huge, Robinson says. The company is also introducing augmented reality scanning of ...
Sales promotion: beyond the zero-sum game of deep price cuts
19 Oct 2012 | by Stuart Derrick
yet to be used by brands. 3. Augmented reality How it works - Brands use image-recognition ...
Media: The Week in Media
07 Sep 2012
Heat, the celebrity-focused magazine, has committed to using the augmented reality platform ...
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