Search results for "adspend"

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Total yoghurt unveils January ad push

23 Dec 2011 | by Gemma Charles

collectively help generate awareness of the brand s key attributes. The company plans to increase its adspend ...

Government under fire after DH adspend cuts

08 Dec 2011 | by our Parliamentary correspondent

The squeeze on the Government's advertising budget was attacked as a "false economy" this week after it revealed spending on health campaigns had slumped.

Government reveals £50m cut to health campaigns adspend

07 Dec 2011 | by Gemma Charles

Spending on public health advertising has been slashed by £56m since the coalition Government came to power last year.

Newspaper woes to dent UK adspend, predicts GroupM

06 Dec 2011 | by Daniel Farey-Jones

WPP media buying operation GroupM has reduced its forecast for growth in UK adspend for this year...media, tipping national and regional newspapers for an 8.3% fall in adspend. At the end of the year ...

Media agencies reduce global adspend forecasts

05 Dec 2011 | by Daniel Farey-Jones

GroupM and Magna Global have softened their global adspend forecasts for 2012, to 6.4% and 5...for UK adspend in 2011 after what it envisages to be a stronger than expected fourth quarter ...

ZenithOptimedia upgrades UK advertising outlook for 2011

05 Dec 2011 | by Arif Durrani

The Publicis Groupe media network has today revised its 2011 adspend outlook from the 0.9% growth ...

ZenithOptimedia predicts slow 2012 for Western Europe

05 Dec 2011 | by Daniel Farey-Jones

the European Championships, but global adspend will climb 4.7%....lurch downward in adspend of as much as 4% in Western Europe, if two Eurozone countries default ...

Watchdog blasts election adspend

24 Nov 2011 | by Our Parliamentary correspondent

Multimillion-pound advertising campaigns at General Elections could be consigned to history under plans to reform party funding.

Thomas Cook commits to hold adspend as shares crash

22 Nov 2011 | by Loulla-Mae Eleftheriou-Smith

Thomas Cook's interim chief executive has said its advertising spend will not be affected by a deterioration in trading that has prompted it to ask its banks for more money and its share price to plummet more than 50%.

Warc cuts adspend forecast amid Eurozone troubles

14 Nov 2011 | by Sara Kimberley

Adspend growth has been revised down globally due to "grave concerns" about the volatile conditions...The UK's adspend growth has been revised down by 0.1% for 2011 from 1.8% to 1.7%. It is also ...

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