A year in media: Press facing big challenges next year
24 Nov 2010 | by Tim Howett
sectors come under their own pressures. Travel is another sector that we see reducing adspend here ...
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A year in media: Billetts forecasts modest growth for digital
25 Nov 2010 | by Federica Aperio
for better campaign performance. However, even though 2010 online adspend is now set to overtake ...
A year in media: Billetts looks to 2011
22 Nov 2010 | by Simon Cross
prospect of tax rises and cut-backs in the public sector and benefits; the slashing of government adspend ...
Think BR: Hard work and education pays in online adspend figures
05 Oct 2010 | by Guy Phillipson
The latest IAB adspend report points to a potential £4bn year for online and there remains plenty...but not surprised. There are many reasons for this resurgence in online adspend. One is increased ...
Carat global ad expenditure forecast
06 Sep 2010 | by Staff
Carat's latest adspend forecast, published on 27 August, paints a positive picture for the ad
GM adspend to return to pre-bankruptcy levels
09 Aug 2010 | by Staff
NEW YORK - General Motors has said it will boost its adspend to pre-bankruptcy levels, according to...'s adspend rise by 3% to 5% this year. WPP Group's Kantar Media said that GM spent $2.2bn on advertising in ...
P&G to raise adspend above sales for 2010
12 Apr 2010 | by Daniel Farey-Jones
LONDON - The UK and Ireland chief of Procter & Gamble has said the company's adspend will increase
ZenithOptimedia upgrades adspend forecasts
07 Apr 2010 | by Anne Cassidy
LONDON - ZenithOptimedia has upgraded its UK and global adspend forecasts, predicting the market...The Publicis-owned media agency forecasts UK adspend will rise to 10.8bn this year, a significant ...
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