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ZenithOptimedia upgrades adspend forecasts

07 Apr 2010 | by Anne Cassidy

LONDON - ZenithOptimedia has upgraded its UK and global adspend forecasts, predicting the market...The Publicis-owned media agency forecasts UK adspend will rise to 10.8bn this year, a significant ...

Watchdog blasts election adspend

24 Nov 2011 | by Our Parliamentary correspondent

Multimillion-pound advertising campaigns at General Elections could be consigned to history under plans to reform party funding.

Asia surpasses Western Europe's adspend

06 Dec 2010 | by Daniel Farey-Jones

, while Asia Pacific will grow 23%. At a global level, adspend will grow 15.8% over the same period ...

ZenithOptimedia revises UK adspend growth forecast

06 Oct 2011 | by Sophie Maden

Growth in UK adspend will be significantly lower in 2011 than forecast, according to.... Total UK adspend will reach 11.8 billion this year, up from 11.7 billion in 2010. Figures for 2012 ...

Adspend forecast for 2011 revised upwards

17 Dec 2010 | by Daniel Farey-Jones

The Advertising Association and Warc have raised their forecast for 2011 adspend to 2.3% from 2...Warc have upwardly revised their estimate of 2010 adspend from the 5.4% predicted in September to 6.6 ...

UK adspend recovers to 2007 levels

09 May 2013 | by Louise Ridley

UK adspend topped £17 billion last year for the first time since the start of the downturn...Adspend grew 2.3 per cent year on year to reach 17.2 billion in 2012. The report forecasts ...

Media agencies reduce global adspend forecasts

05 Dec 2011 | by Daniel Farey-Jones

GroupM and Magna Global have softened their global adspend forecasts for 2012, to 6.4% and 5...for UK adspend in 2011 after what it envisages to be a stronger than expected fourth quarter ...

UK adspend steadied by buoyant internet

05 Jul 2012 | by Katherine Levy

UK adspend remained steady in the first quarter of 2012 with a 1.1 per cent increase on the same...rise of 4.4 per cent forecast in 2013. Total UK adspend is predicted to reach 16.8 billion this year ...

Warc cuts adspend forecast amid Eurozone troubles

14 Nov 2011 | by Sara Kimberley

Adspend growth has been revised down globally due to "grave concerns" about the volatile conditions...The UK's adspend growth has been revised down by 0.1% for 2011 from 1.8% to 1.7%. It is also ...

Carat upgrades UK and global adspend forecasts

26 Mar 2010 | by Anne Cassidy

LONDON - Carat is markedly more optimistic in its latest global adspend forecast for 2010, raising...The Aegis-owned agency expects a rise in global adspend of 2.9%, up from its previous prediction ...

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