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From prweek.com/uk: Most Read

adviser and Olympics media chief - 11 August 6. Walkers Crisps named top brand by UK children in Kids ...

Walkers Crisps named top brand by UK children in Kids Brand Index 2011

Walkers Crisps has been named the top brand by UK children aged seven to 15, according to new...4,000 tweens and teenagers. Following Walkers Crisps were TV show The Simpsons, fast-food chain ...

Marketing to children - Kids Brand Index 2011

prominent. And all children seem to really love Walkers Crisps, the overall top brand within the Kids Brand ...

Unleash PR's new power

business objectives boxes. To amplify Walkers crisps biggest-ever Do us a flavour promotion, our PR ...

Media: Real People offers real promotion

readers love brands. As long as there is a story, the readers won't care if it's plugging Walkers Crisps ...

Vegemite asks the public to name historic new spread

new flavours or names. Walkers Crisps recently asked the UK public to suggest new flavours and vote ...

Pepsi raids Tesco for public affairs head supremo

per cent and salt by 25 per cent in its Walkers crisps range. It also wants to stress that it is no ...

Green revolution will help to change the lobbying landscape

some are already scoffing at plans by Walkers crisps to print details of their carbon footprint on the ...

John to exit Upstream for PepsiCo UK lobbying role

celebrities to woo children. PepsiCo's brands include Walkers Crisps, Tropicana and Pepsi Cola. John ...

Agency of the Year: Public Relations Agency of the Year - Best of the rest

October alone, Freud Communications won a contract from PepsiCo UK covering the Walkers Crisps, Tropicana

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